We strive to become the leading responsible outdoor company by taking concrete and measurable action
Learn more about our Commitment to Sustainable Business
Our Responsibility
Our mission is to enable all people to spend unforgettable and inspiring moments in nature. We do this by providing products and services of the highest emotional longevity and sustainability.
As a business rooted in nature, we have a responsibility to consider the impact of what we create and how we create it. We design for durability, longevity and repairability. We produce high-quality products developed with safety, durability and functionality in mind, and ensure they are well labelled to support safe use, storage and end-of-life treatment. In addition, we seek to inspire people to experience nature in real life and to get involved in environmental and community improvement efforts.
We design for generations, creating products that last, can be repaired and live many lives.
The Fenix Way
In 2012, we adopted The Fenix Way. This document explains our corporate culture, the way we perceive ourselves and how we want to manage our impacts on the natural, social and economic environment.
We use the Management Compass to guide our actions and ensure that what we do reflects what we stand for. It reminds us to take responsibility across all areas of our business and to consider the long-term impact of our choices.
N = Nature
We protect and restore nature, and work to reduce our impact over time.
E = Economy
We build long-term, durable value and make decisions with a long-term perspective.
S = Society
We act responsibly in the communities we are part of and contribute where we can.
W = Wellbeing
We ensure fair, safe, and healthy conditions for our employees and partners.
We strive to be a lighthouse for our industry in all our Fenix Way Management compass cardinal directions.
Our Values
Our values are not separate from our daily work. They guide how we collaborate, take responsibility and move forward over time.
Nature First
Trust and Integrity
Loyalty
Cultivate Curiosity
Together, these values shape how we work with each other, our customers and our partners, and how we put the Fenix Way into practice every day.
United Nations Cooperative
Fenix Outdoor signed the principles of the United Nations Global Compact in 2012, and they have become an integral part of our daily business.
We also support the United Nations Sustainable Development Goals (SDGs), adopted by the United Nations General Assembly in 2015. The goals address some of the most pressing challenges facing people and the planet, and we at Fenix Outdoor are part of the quest.
Since 2012, we have continued to integrate sustainability into our business, from everyday operations to product development and design.
Ally with Nature
When you join Fenix Outdoor, you become part of a global collective of nature enthusiasts, sustainability advocates and value-driven professionals.
We need people with different perspectives, backgrounds and experiences to help us move forward. We encourage curiosity, personal growth and ownership, and strive to create workplaces where everyone feels heard, seen and able to contribute.